YOUR
Online Art Biz
START-UP KIT
Learn how to set up your online art business with clarity, ease and confidence.
The key that speaks the heart of your art is a strong brand!
Hi! I’m Jenelle de Souza, an Australian artist, designer and educator for over 20 years.
Join me in this live, one-day online workshop designed for artists who want to sell their work in a way that feels aligned, intentional, and builds a business that feels like home!
Whether you're just starting out or ready to grow, you’ll learn how to build a brand and marketing strategy that reflects your art and resonates with your ideal audience.
What you'll learn
Through a one-day online workshop, you’ll be supported to clarify, design, and activate your unique art brand and marketing channels in three stages:
This process helps you to:​
Use a step-by-step creative process to bring your inspiration into final form
Connect with and express feeling in your art with freedom and confidence
Grow your one-of-a-kind artistic style with clarity and consistency
Loosen up your art with mixed media techniques for greater expression
Use composition, colour, texture and layering for emotional impact
Cultivate an experimental state of being that’s optimal for creative flow
Overcome creative blocks, limiting beliefs and create art consistently
Embrace creativity for relaxation and a grounded, energised presence.
"To be creative is to be in love with life"
OSHO
A deeper look inside
your workshop journey...
1. Be Heard:​​
Learn how to drop straight into the creative zone with practices that ground you in your body, generate inspiration and begin to give it form:
Gain strategies to cultivate a judgment-free mindset, releasing self-doubt and ensuring your creative energy flows freely during the entire process.
Learn meditations and somatic practices that support you to become present, tuned-in and ignite the process of creating art that reflects the inspirations of your inner world.
2. Be Felt:​​
Learn mixed media techniques that express feeling and emotion in your artwork through aligned choices with materials, textures and tools:
Experiment with textures and mark-making tools to create depth and expression with a tactile dimension to your work.
Enhance the narrative and feeling within your artwork through intentional choices with materials.
Learn to use mixed media techniques to communicate specific feeling and emotion.
3. Be Seen:​​
Learn how to make key choices with composition and style to bring your feeling into expressive form, allowing it to be truly seen in a series of final studies:
Develop a repertoire of linework and gestural brushwork styles and techniques that enhance emotional expression.
Learn how to use colour and tone to evoke specific feelings and moods.
Understand and experiment with principles of composition to create emotional impact that aligns with your vision for the artwork.
THE FINAL MASTERPIECE... YOU!
At the end of the workshop process you'll have a solid creative process within you that can be applied to any subject matter, from landscapes to still life and portraiture, as well as your series of richly expressive floral studies that you can keep expanding upon.
What's more, as you continue embody the qualities that the creative process nurtures—openness, intuition, and spontaneity—you’ll find greater ease in expressing yourself and bringing your visions into reality ... your creative nature in full bloom!
Who is this workshop for?
Whether you’re a complete beginner, a hobbyist or a professional artist 'Your Creative Nature in Bloom' is for everyone with a desire to not only grow their artistic expression to the next level, but to become the essence of creativity and self-expression in their everyday life!
This workshop is perfect for you if:
You want to start selling your art online but don’t know where to begin
You struggle to talk about or promote your work confidently
You want to understand the variety of selling methods available to you
You want a cohesive brand identity that feels true to your creative self
You’re tired of trying to sell your art in ways that feel forced
You want a marketing strategy that’s sustainable and soul-aligned
CREATE WITH EXPRESSION THAT'S TRULY YOU
Just as a flower naturally grows from a seed, creative expression is a uniquely fundamental part of our nature that wants to grow to be heard, felt and seen!
What, Where & When
What you'll receive:
A six-hour live, online workshop where you will be given the tools, techniques, and process to have:
-
Freedom in self-expression to connect with inspiration and articulate it in form.
-
Expressive mixed media techniques that help you create art that is visually stunning and meaningful.
-
Clarity and confidence as a creator with a framework to support your creative journey.
-
Mastery of composition to create mixed media artwork with impactful design.
-
Innovative creative exploration to learn new artistic methods of expression.
-
A creative way of living by recognizing and honoring your inner truth through art.​​
-
Relaxation and personal growth by using art as a therapeutic outlet to reduce stress.
What you'll need to bring along:
-
Flowers (either real flowers or images) to use as your subject matter.
-
A suggested materials list will be emailed to you after booking which includes a range of drawing and painting materials formixed media artwork.
-
A hairdryer...! We'll be working with multiple layers of paint that will need a hairdryer to speed up the drying time.
Where the workshop is delivered:
-
Live via Zoom
-
The link for your workshop will be emailed to you after booking along with your suggested materials list.​​​​
What is the price?:
$210 per person
When is the next available workshop?:
Date: Sunday 25 May, 2025​
Time: 10am - 4.30pm AEST (with 30minute lunch break)
GET TO
KNOW YOUR FACILITATOR ...
Hello! I’m Jenelle de Souza, a creative professional with over 20 years of experience working as a visual artist, designer, and educator. Thriving on creating in many different forms, my artistic path has also led me into performing arts, writing, and studying art therapy.​​
Through my studies in art therapy and running workshops, I’ve seen firsthand how transformative and healing art-making can be. There’s nothing quite like helping people to turn their creative desires into meaningful, expressive art.​ When I’m not teaching, you’ll most often find me immersed in my own art projects or outside enjoying the natural world. Whether you’re a seasoned artist or just starting your creative journey, I'm here to support you in making your artistic dreams a reality.
Let’s create together!
BOOK NOW!
The next available date for 'Your Creative Nature in Bloom' is
Sunday 25 May 2025.
Book now as places are limited!
$210
PER PERSON
